After Chinese tennis star Zheng Qinwen won a title, Audi and tea chain Chagee both offered buy-one-get-one promotions. The brands' different follow-through reveals how promises turn into customer trust.
Chagee's buy-one-get-one promotion celebrating Zheng Qinwen's China Open title overwhelmed its mini-program and store staff. The tea chain responded with 13.5 million yuan in bonuses and team-building funds for frontline workers.
The 2026 China Open women's singles fourth-round draw is out, with home favourite Zheng Qinwen meeting Anastasia Sharaeva and Coco Gauff taking on Elise Mertens. Eight quarterfinal spots are on the line in Beijing.
Naomi Osaka saved four set points before beating Sara Bejlek 7-6(4), 6-4 to reach the China Open round of 16 in Beijing. The former champion now waits for the winner of Muchova against Samsonova.
A Chinese science outlet explains how players generate serves approaching 263 km/h — roughly the cruising speed of a high-speed train. The secret lies not in the arm but in a full-body kinetic chain from feet to racket.
A 2020 interview clip of actress Zheng Shuang explaining why she barely eats has resurfaced, sparking fresh debate about body standards in China's entertainment industry and the punishing schedules behind them.
Chen Yujie, 17, broke the Asian Games 100m record in Nagoya and shouted a heartfelt line to her father on camera. A local short-video outlet then swapped 'dad' for 'mom', and viewers noticed.
The China Open has replaced Beijing Benz with HSBC as its top sponsor from 2026, ending a near two-decade partnership. The change, announced at Wimbledon, reflects how sponsor money in Chinese sport tracks shifting consumer spending.
The China Open has switched to YONEX TOUR PLATINUM balls, reviving a two-decade argument about how often tennis events should change their balls and what it means for players' bodies.
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